Brochure & Website


I have a lot of experience in this area and will ensure that your advertising material is memorable to your clients and prospects with clever use of occasion based marketing material, beautiful product shots and distinguished corporate images. Whether you have plans for a new website or intend to publish printed documents like an annual report or investor relations brochure I can help. I have included some advice on commissioning brochure photography below the gallery.

The things to consider in advance of finalising a brief for promotional images include the following:

  • Resolution – I have shot for printed pages, billboards, websites, banners, light boxes and a lot more applications. All of these have different requirements for image resolution. A billboard is normally the largest file size, although I have supplied images to warp large buildings, and web images are usually the smallest files, in any case it is important that we discuss the output requirements so I can shoot accordingly and do the appropriate post-production to deliver the images as you require them.
  • Aspect Ratio – In some cases this is not flexible, if that is the case then it is important to have specifications in the brief. I have shot in the past for websites and brochures that needed everything from vertical pano, through squares to conventional (horizontal) panos. Some clients require a mix of portrait and landscape to provide variety in layout, others need very specific aspect ratios, in any case I am here to help and will always provide what you need if I know in advance of the shoot.
  • Print Quality – I have in-house printing up to A2 if you want to have the final product made by me. Alternatively many clients have printing done by a third party and in this case I am happy to liaise with the printer if required to ensure that you receive the very best quality output. My ultimate aim is always a satisfied customer.

ALL IMAGES © STEPHEN POTTS CREATIVE COMMERCIAL PHOTOGRAPHY BELFAST

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